So I’m working in my office this morning and I hear Gizmo Guy laughing out loud. A half minute later he calls me into the family room and says “Here, you have to watch this.”  This turns out to be this commercial for the Schick Quattro razor for women.  Now I’m not generally a commercial watcher, we tend to mute them automatically. But this was the perfect example of “show don’t tell” that didn’t need sound to get its message across.  Gizmo Guy still can’t believe what they’re implying in the ad. Yes, we know it’s done, but do we really need a commercial discussing …well, watch the video and you’ll know what he’s talking about… You may even get it better if you don’t listen to it with the sound turned on.

Show, Don’t Tell
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8 thoughts on “Show, Don’t Tell

  • April 24, 2010 at 8:14 am

    Yeah, okay. THAT made my eyes bug out.

    Really, there IS such a thing as TMI… there really is…

  • April 24, 2010 at 8:27 am

    SHG: exactly! It reminded us of the days when they first started advertising tampons and pads. Comics used to talk about people suffering from Cathy Rigby Elbow or Cathy Rigby knee as they dashed to change the channel so they wouldn't be subjected to watching the commercials. And it's only gotten worse. (For those who don't remember those commercials back in the 80s, olympic gymnast Cathy Rigby was the spokesperson for Stay-Free at the time.)

  • April 24, 2010 at 9:09 am

    I remember those ads with Cathy Rigby… Nothing is scared on TV these days.. I mean when they started in on EDD.. Erectile Dysfunctin Disorder.. well that's when commercials went over to the dark side.

  • April 24, 2010 at 9:40 am

    LOL, too funny!

  • April 24, 2010 at 1:02 pm

    Wow. Mr A and I just had a nice chuckle over that one…. To me it's not that they are advertising the product, but HOW they are advertising for it.

  • April 24, 2010 at 1:50 pm

    TMI !

  • April 24, 2010 at 5:38 pm

    It even included the boom shacka lacka porn music because shaving is SO sexy LOL.

  • April 26, 2010 at 10:22 am

    Okay, but the one with the girl showing how cute her new yellow tampon is is even worse than this. Seen it? Every time I see it, I cringe.

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